fourfive, London

Marketing Strategy, Website CRO re-launch

  • fourfive was created by two International Rugby Players, George Kruis and Dom Day. After both suffering from a string of injuries the sportsmen set out to find an effective, natural remedy to their pain and associated loss of sleep and after discovering the power of CBD in their recovery were surprised by the lack of sports trusted CBD products in the UK.

    Their mission was to bring a premium, top quality and trusted health supplement brand to the market that included top quality vitamins and CBD. After a super successful launch in 2019 they approached Mayd Studio to help them to layout a digital marketing strategy for 21/22 focussed on paid social media and improved website design experience to improve their conversion rates as well as educating prospective customers whilst showing off their trustworthy distinction.

    Results:

    6 Month Strategy Jun - Nov ‘21

    Active Product Subscriptions: Increased by 40.71%

    Organic Traffic from SEO Adjustments: Increased by 74.14%

    Conversion Rate: Increased by 10.10%

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